Capgemini-实现数字化转型新突破：领袖们的反思与启示（英文）-2019.2-120页.pdf

Lessons from the LeadersTakingDigital Transformationto the Next LevelDigital TransformationReview Twelfth Edition每日免费阅读行业报告1、每日星球内分享10+精品报告；2、不定时分享国际投行报告，脱水研报等；3、行业报告均为公开内容，版权归原作者所有，星球仅分享内部学习。扫描右侧二维码即刻加入【行业报告（免费） 】星球（此页只为更多需要行业报告的朋友提供便利，希望不会影响您的阅读，谢谢理解！）2Taking Digital Transformation to the Next Level: Lessons from the LeadersDigital Transformation Review Twelfth EditionTaking Digital Transformation to the Next Level: Lessons from the LeadersEdited by the Capgemini Research Institute The Capgemini Research Institute is Capgemini’s in-house think tank on all things digital. The Institute publishes research on the impact of digital technologies on large, traditional businesses. The team draws on the worldwide network of Capgemini experts and works closely with academic and technology partners. The Institute has dedicated research centers in India, the United Kingdom, and the United States. It was recently ranked number one in the world for the quality of its research by independent analysts.Visit us at www.capgemini.com/researchinstitute/#DTR123IntroductionSaskia SteinackerTorbjørn FolgerøWilliam RuhBarbara Martin CoppolaSabine Scheunert06142838462014Industry Leader PerspectivesThe changing nature of digital masteryBayerEquinorformerly with GEIKEADaimler AGAdvancing digital in health and nutrition Scaling digital initiatives to build sustainable solutions in the energy sector Culture and talent accelerate GE’s transformation from industrial conglomerate to digital services provider Giving “160,000 entrepreneurs” the liberty and freedom to drive digital transformationAccelerating digital innovation by transforming culture, collaboration, and talentContents4Taking Digital Transformation to the Next Level: Lessons from the LeadersFrédéric LevauxMrutyunjay MahapatraDr. Kai-Fu LeeEric Chaniot9098547490608266Views from a Thought LeaderCapgemini PerspectiveLegrandformerly with State Bank of IndiaSinovation VenturesMichelinHow collaboration and culture change have driven new digital innovationsTaking a 200+ year-old bank to the digital ageSuperpowered perspectives from an AI expert, investor, author, and influencerLilian TomovichRahul WeldeMGM Resorts InternationalUnileverSparking the wow factor through digital and human connections Consumer-first approach accelerates digital transformationA start-up culture drives digital transformation at tire and mobility giant 5Introduction by the Capgemini Research InstituteThe changing nature of digital mastery 6Taking Digital Transformation to the Next Level: Lessons from the LeadersThe rules of the game have changed. An array of advanced technologies – from artificial intelligence to the internet of things – are reinventing how organizations create value. However, significant questions still remain about what capabilities and leadership qualities are required to seize this opportunity, particularly in terms of employee engagement, talent, and culture. In this Digital Transformation Review, we interview a range of digital leaders, providing a first-hand, global perspective on the key capabilities and characteristics required to succeed in a world where what we understand as digital transformation is evolving fast. We spoke to leaders from large multinational corporations across a broad spectrum of industries, including automotive, consumer goods, energy, entertainment, financial services, industrials, life sciences, and retail. A number of critical lessons and insights emerged: • There has been a pivot from a top-down approach to top-down and bottom-up. In our interviews, Mrutyunjay Mahapatra, formerly with State Bank of India, discusses the importance of having digital champions.• The employee experience is increasingly important. Employees want to be engaged and participate in the strategy of the business and organizations need to motivate, engage, and excite their people. Upskilling and reskilling through education and training are key here, as well as opportunities to collaborate across functions and share innovative ideas through smart platforms. Unilever’s Rahul Welde outlines why it is important to treat employees like customers. Whatever your strategy, if people are not sold on it, there will be a problem. We are setting up centers of excellence where there will be focused teams of people who are trained in digital technologies. These people will be the champions of digital change.” – Mrutyunjay Mahapatra, formerly with State Bank of India We think of our employees as consumers. We therefore aim to create a similar wow effect with learning and culture change as we do with our brands for consumers.” – Rahul Welde, Unilever7• A new generation of leaders is required. Bill Ruh, formerly with GE, explains why more executives need to engage more deeply with digital technologies. • New cultural frameworks are pivotal. Daimler’s Sabine Scheunert outlines why today’s talent will be looking for those organizations that can offer a stimulating and non-hierarchical culture. • Ther...